One Desk For Your Roster And Your Clients
Run your roster and your client briefs in one place: publish managed listings, route approaches, package integrated media plans with your margin, and carry deals through proof.
Use case
What An Agency Does On Arena
Talent and sports marketing agencies, athlete and creator managers, media-buying teams
Run your roster and your client briefs in one place: publish managed listings, route approaches, package integrated media plans with your margin, and carry deals through proof.
One desk for the supply you represent and the demand you buy for.
Sides you can work
Sell + Buy
Margin on plans
Tracked
Deal loop
End to end
Roster
Add athletes, creators, and properties you manage as listings run under your agency organisation.
Route
Approaches to roster listings land in Incoming; reply, shortlist, or move them to pipeline for your client.
Package
Build client media plans that mix your own inventory with Marketplace supply, fitted to budget, with your agency margin.
Deliver
Confirm deliverables, track activation, and submit proof on the deal — the same loop brands and owners use.
What Arena Does For Me
Operating View
What I Provide
Managed talent and property listings, client briefs, packaging skill, and delivery for the partners you represent.
What I Consume
Marketplace supply, Requirements Wall needs, brand briefs, media and creator inventory, and deal tooling.
What I Monetize
Roster deals, integrated client media plans with your margin, and repeat partnerships.
Example Workflow
Add roster listing → receive approach → package client plan → open deal → confirm deliverables → prove delivery.
Live product
Roster / Clients
Open →
The Challenge
Why This Is Hard Today
Live product
What You Can Do On Arena Today
Capabilities